You know that asking open-ended survey questions gives you more actionable insights than asking your customers for just a numerical Net Promoter Score (NPS). How many hours have you spent sitting in front of Excel spreadsheets trying to find new insights from customer feedback? Coding Qualitative Data: How to Code Qualitative Research AI & NLP Feedback AnalysisĪuthored by Alyona Medelyan, PhD – Natural Language Processing & Machine Learning
